Which statement about sequence analysis is true?

In sequence analysis, it is essential to properly define the roles of the data inputs to effectively analyze patterns over time, particularly for sequential data. The correct choice states that sequence analysis requires inputs in the ID, Target, and Sequence roles.

The ID role is necessary to uniquely identify each customer or transaction, ensuring that the analysis tracks individual behavior over time. The Target role indicates what variable or outcome you are interested in predicting or understanding, such as the likelihood of a customer performing a specific action. Meanwhile, the Sequence role is crucial as it captures the order in which events occur, which is fundamental to uncovering patterns or predicting future behavior based on historical data.

In essence, these roles are integral to conducting meaningful sequence analysis, as they allow for a structured approach to examining the temporal relationships between different actions or decisions made by customers. This organized framework helps in identifying trends, associations, and insights that can be leveraged for strategic decision-making.

Other options do not accurately reflect the requirements or nature of sequence analysis. For instance, sequence analysis is more focused on understanding sequences rather than just single transactions, the strength of sequence rules includes factors beyond just lift, and while sequence analysis can be performed in various tools, it is distinct from the Predictive Model